Ken Papineau
Outstanding Results!
Salt Marketing delivered outstanding results! Their team is creative, responsive, and truly understands how to grow a brand. Highly recommend for anyone looking to elevate their marketing game.
We're here to simplify marketing, build systems that work, and help your wellness business grow with confidence.

You didn’t start your wellness practice to become a marketer. Yet somehow, it feels like that’s all you do—posting, emailing, boosting ads—without seeing the return you hoped for.
At Salt Marketing, we don’t sell tactics. We bring you the clarity you’ve been craving with a proven framework, a supportive team that treats your goals like our own, and strategies that are built to last. We help you attract more of the right clients, streamline your systems, and grow your practice in a way that feels - dare we say it - sustainable.
Salt Marketing exists for one reason: we believe that wellness practitioners should have the freedom to focus on what they do best, backed by marketing that actually works.
All this to say, you're in the right place - let's get started.

See how 33% new patient growth in one quarter can happen when you have a coordinated marketing strategy working for your med spa!

Foundation Health & Wellness doubled the number of booked appointments, year over year - without paid ads.

JAG Medical Spa 4X’d their Instagram reach in just 6 months — with 2,220 followers — by doing one thing really well: showing up as real humans.

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No matter the obstacle, we embrace creativity and resourcefulness to uncover effective solutions that move our clients forward.
We believe in making intentional, strategic decisions—and taking full responsibility for the outcomes that follow.
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Our strength lies in working together as a unified team, where positivity, encouragement, and collaboration fuel success.
We stay agile in a fast-changing world, seamlessly adjusting strategies to meet client needs without losing sight of the bigger picture.
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Persistence is at the heart of our work.
We don’t just talk about success, we stay determined until our clients achieve it.
We are lifelong learners, constantly growing, refining, and bringing fresh knowledge to deliver superior outcomes for our clients.
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Meet The Team
JAZMIN
Hi, I'm Jazmin Jackson - Social Media Manager
Jazmin is a brand strategist who loves turning ideas into meaningful brand experiences. From social strategy to content creation, she helps Salt's clients build genuine connections, grow their online presence, and stand out in a crowded digital space.
ANGELO
Hi, I'm Angelo Antonio - Digital Marketing Coordinator
Angelo supports Salt Marketing’s clients by creating thoughtful content, from social media posts to email campaigns, helping brands stay connected with their audience. He enjoys combining creativity with strategy to ensure every message feels intentional, clear, and impactful.
ACCELERATE YOUR PRACTICE GROWTH
At Salt Marketing, we help wellness practices consistently attract the right people—those who are most likely to become loyal clients. We do this with compelling, conversion-focused messaging that speaks directly to your ideal client’s needs and desires.
Get a magnetic list builder (think quizzes, guides, or video trainings) that's strategically designed to capture attention and spark action. Then, your automated welcome sequence takes over—nurturing your new leads with value-packed content that builds trust, showcases your expertise, and moves them one step closer to becoming loyal clients - and raving fans.
Salt Marketing delivered outstanding results! Their team is creative, responsive, and truly understands how to grow a brand. Highly recommend for anyone looking to elevate their marketing game.
As a new medical spa owner, marketing was one of the most intimidating parts of launching my company. I knew I needed a strong brand presence, but I had no idea where to start or how to create a professional, cohesive marketing strategy. Working with Salt Marketing gave me clarity and confidence from day one.
Their team helped turn my vision into a polished brand with clear messaging, beautiful content, and a professional online presence that truly reflects my business. They made the entire process feel approachable and organized, and I finally feel like my business is positioned for growth instead of trying to figure it all out on my own.
Salt Marketing has been an incredible partner for our startup, and I would absolutely recommend them to any new business owner looking for guidance, creativity, and marketing support that actually feels personalized.
Salt Marketing has been amazing to work with. Their foundational approach to marketing is exactly what we were looking for. The Messaging Guide they created for us completely exceeded our expectations. They also helped us with a small rebrand, and the final result felt polished, intentional, and perfectly aligned with our vision. Jennifer, Jake, and Taylor have all been outstanding to work with. They are very knowledgeable, responsive, accommodating, and genuinely invested in our success.
What really sets Salt Marketing apart is their deep understanding of real business metrics and growth strategy. So many marketing companies struggle when conversations shift to things like customer acquisition cost, lifetime customer value, or long-term scalability. Salt not only understands these concepts, they build their marketing around them. Everything they do is conversions focused.
If I could rate 10 stars I would. If you have a wellness brand I can't recommend Salt Marketing, Jennifer and her team enough!
Just wanted to touch base with you all and let you know how much I appreciate all your hard work! I saw a new client today who said she chose me because I was the #1 recommendation on ChatGPT for a med spa in her area. She was the perfect client for my practice (age, demographics and amount spent) and I’m sure will continue to be a great one. Thanks a lot guys!
I’ve worked with a lot of marketing firms over the last decade and Jennifer and her team at Salt Marketing have broken the mold. The work product that they produced consistently exceeded my expectations and I’ve never found myself so satisfied with a vendor’s work before. Thank you so much!!
Fantastic experience working with the Salt Marketing team -they are quick to respond, super attentive to every detail, and truly committed to supporting my goals. It’s rare to find a marketing team that not only listens but also acts swiftly and strategically to help bring your vision to life. Their professionalism and dedication have made the entire process smooth and effective. I’m looking forward to our continued collaboration. Highly recommend!
I appreciated the professionalism and expediency with which trouble shooting happens. Jennifer is extremely knowledgeable of what she does well. Thanks for helping me out with an area that is not what I do well!
OH MY FREAKING GOSH, YOUR WORK IS INCREDIBLE. THIS IS MAGIC. Your talents are MAGIC!!! I can't even...this is so phenomenal. Thank you so, so, sooooo much. I am stunned, actually. Thank you, Jennifer & Team!!!!
I have found Jennifer to be always prepared, sharp, and on point. She's a gifted writer as well as a talented interviewer. She has always exceeded my expectation on the deliverables she produces. I highly recommend!
Jennifer and her team have empowered us to execute on defined marketing initiatives that too often fell on the backburner. She came into our organization, assessed our current efforts, assisted in developing a comprehensive marketing strategy, and has assisted in executing on every step effectively. I highly recommend her services.
Jennifer is amazing and so professional. She took a blah and ugly website and turned into something BETTER than my vision. She constantly motivates me to move forward on my business dreams and offers help and suggestions from a pure intent to better myself. Thank you Jennifer.
Just a note to say that I really enjoyed our conversation yesterday. Afterward I was feeling really optimistic and confident, which I traced back to our conversation… a nice win for a Thursday. I wanted to acknowledge that to you and thank you for your time and attention.