In this inspiring episode of the Worth Your Salt podcast, host Jennifer Orechwa brings us the story of Amanda Wright, and talks with Amanda about what it takes to succeed as a CrossFit owner.
Discover the incredible narrative of how CrossFit became not only a fitness regimen but a lifeline for Amanda, guiding her through sobriety, weight loss, and a complete health overhaul. In 2021, she took the reins of CrossFit Lanier in Cumming, Georgia, marking the beginning of a challenging yet profoundly rewarding chapter of her life as a gym owner. With nearly two years under her belt, Amanda reflects on this endeavor as one of the most demanding, yet incredibly fulfilling, ventures in her life. Amanda shares what it takes to succeed as a CrossFit owner, and why she fervently encourages those seeking sobriety to take that crucial step through the gym's doors. Sometimes, all it takes is to "just walk in the damn door" to unlock a world that can transform your life.
You'll learn about:
- How CrossFit became a catalyst for Amanda's personal transformation
- The highs and lows of Amanda's journey as a gym owner, understanding the resilience required to navigate the complexities of running a fitness facility
- The importance of community: how the camaraderie within CrossFit Lanier became a crucial factor in growing this CrossFit gym.
- Amanda's powerful message as she encourages anyone battling addiction to take that first step—walking through the gym's door—and witness the transformative impact it can have on your life.
Amanda Wright is a passionate fitness advocate and the proud owner of CrossFit Lanier in Cumming, Georgia. With her unique background as a former member, Amanda brings an authentic perspective to gym ownership. Her mission is to create a welcoming space for everyone, especially those facing mental health challenges or personal struggles. Amanda's commitment to community and connection shines through in everything she does, making her a role model for aspiring entrepreneurs and fitness enthusiasts alike.
Timestamps
0:00 - Introduction to Amanda Wright
2:15 - The role of authenticity in building a supportive fitness community
5:30 - Transitioning from member to owner: Key lessons learned
9:00 - Mental health in fitness: A crucial component of well-being
15:45 - Effective marketing strategies: Word of mouth and digital growth
22:00 - Lightning Round Questions
The Transformative Power of Authenticity
Amanda highlights how authenticity is not just a buzzword; it’s the cornerstone of her gym’s culture. By encouraging members to be their true selves, she fosters an environment of trust where people feel safe to share their struggles and triumphs. This authenticity has been instrumental in building a supportive community that actively looks out for one another, creating lasting friendships and accountability among members.
For you, the takeaway is clear: prioritizing authenticity can dramatically enhance the member experience and create a vibrant community. Whether you’re in fitness or another industry, this approach helps build deeper connections, ultimately leading to higher retention and satisfaction.
Navigating the Entrepreneurial Journey: Learning from Adversity
Amanda candidly shares her entrepreneurial journey, revealing that the path to success is often paved with mistakes. One key lesson she learned was the importance of setting boundaries while remaining approachable. Her openness about her own vulnerabilities allows her members to connect with her on a personal level, fostering an environment where mistakes are seen as opportunities for growth.
You will gain valuable insights into the challenges of entrepreneurship, including the significance of resilience and adaptability. By embracing mistakes and being vulnerable, you can humanize your brand, attract loyal customers, and create a culture of continuous improvement.
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